Every old URL leads where it should, and Google can see it
We map every URL from the old store to the new one, carry over titles, descriptions and structured data, and watch Google Search Console after launch.
From a list of old URLs to watching traffic after launch
We prepare redirects before launch, not after the first errors.
- 1Every URL listedWe collect URLs from the sitemap, Google Search Console, Google Analytics and external links, including ones no longer in the menu.
- 2Redirect mapEvery old URL gets a new match: product, category or post. Discontinued products point to the closest category.
- 3Content for GoogleWe carry over titles, descriptions, headings and product structured data so search results look the same.
- 4Watching after launchWe check Search Console and Google traffic daily and fix 404s that get traffic right away.
When redirects decide your sales
Much of your traffic is Google
URLs will change format
Links from elsewhere
The last migration cost you traffic
Redirects on six platforms
Every platform has its own URL format and its own place for redirects. We build the map for the target platform.
Shopify
WooCommerce
PrestaShop
Shopware
IdoSell
Shoper
How we check Google lost nothing
We compare traffic and visibility with the period before the migration and act on every error that gets traffic.
- 1Daily traffic from Google
- 2404s that get traffic
- 3Pages in Google's index
- 4Rankings for key phrases
You get a daily Search Console report for the first days after launch.
Common questions
Will Google traffic drop after the migration?
Short fluctuations are normal while Google recrawls the pages. A full redirect map and carried-over content protect you from a lasting drop.
What about products we no longer sell?
We point them to the closest category or a successor product, so visitors from Google don't land on an empty page.
Do you move the blog too?
Yes. Posts, their URLs and redirects get the same treatment as products.
How long do you watch Search Console?
Most closely in the first weeks after launch. Then we hand over a report and a list of things to keep an eye on.
Tell us about your store
Share your store's address, current and target platform, and how much traffic comes from Google. We reply within one business day.